Over the course of my Christmas shopping, I've come across a number of brands that are new to me. Hedley & Bennett is brand geared at those that love to cook and produces aprons, shirts, and other gear specially designed for the purpose.

I'm lucky to have a number of people in my life that love to cook so Hedley & Bennett has been a great find for me, in terms of finding gifts. The site conveys the quality of the products, as well as defines exactly who makes up the target audience. Bold imagery and catchy text help website visitors focus on exactly what defines the brand.

Hedley and Bennett was founded in 2012 and is getting a lot of press coverage this year. Brands are not made overnight, at least not those meant to endure. Hedley and Bennett is one our list of Uncommon Brands and is well worth shopping for anyone looking for gifts for those that love to cook.