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Posted: 2020-10-31 8:45:28

Walmart’s new test stores will experiment with AR, mobile, revamped checkout and more

From Sarah Perez at eCommerce – TechCrunch
Originally published 2020 10 29
Walmart over the years has been working to turn its physical retail stores into online fulfillment centers, and now, with its latest set of test stores announced today, the retailer will try out ideas to make that transition more seamless. Walmart says it will deploy personnel to four test stores across the U.S., where they’ll prototype and iterate on new technology and tools that will serve the needs of Walmart’s in-store shoppers and online shoppers alike, including changes involving augmented reality, handheld mobile devices, new apps, in-store signage, omni-assortment and revamped checkout stations.
“We’re moving quickly to use our physical retail stores to not only serve in-store shoppers, but to flex to meet the needs of online shoppers, too, in ways that only Walmart can,” said John Crecelius, Walmart U.S. SVP of Associate Product and Next Generation Stores, in a statement. “That’s where our new test stores come in. Their purpose is to find solutions that continue to help our stores operate as both physical shopping destinations and online fulfillment centers in a way that has yet to be seen across the retail industry,” he added.
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Tags:eCommerce,e-commerce,fulfillment,mobile devices,omnichannel,online shopping,point-of-sale,retail,retailers,shopping,Walmart