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Posted: 2020-07-16 8:58:59

How to Win at E-Commerce on the New Walmart.com

How will the Walmart marketplace evolve?

From Allan Peretz at E-Commerce Times
Originally published 2020 07 16
Amazon may still be the leader in e-commerce, but Walmart.com has a more distinct role than ever that shouldn't be dismissed by consumer packaged goods (CPGs). In particular, three big factors are at play: enhanced content opportunities, the introduction of new fulfillment capabilities, and the introduction of self-service marketing tools.
Amazon may still be the leader in e-commerce, but Walmart.com has a more distinct role than ever that shouldn't be dismissed by consumer packaged goods (CPGs). In particular, three big factors are at play: enhanced content opportunities, the introduction of new fulfillment capabilities, and the introduction of self-service marketing tools.
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Tags:walmart fulfillment services,services marketing tools,walmart,amazon,enhanced content,products listing,brand,best practice,walmart.com platform,regulated products,E-Commerce