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Posted: 2020-06-24 18:15:46

Shopify’s Pivot to an Integrator

The best part of Shopify is allowing brands to setup standalone shops.

Shopify's recent moves towards to becoming an integrator are less important than recent commitments to enable financing & build a fuifillment network.

From Marketplace Pulse at Marketplace Pulse
Originally published June 18th 2020
Shopify’s business model is processing transactions. 60% of the company’s revenue was from payment processing fees in the first quarter, compared to 40% in the first quarter of 2015, when the company went public. Shopify’s primary revenue growth driver has been transactional revenue, rather than revenue it collects from hosting stores - 38% growth in subscription solutions revenue vs 54% in merchant solutions revenue.
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