Amazon now featuring Verified Expert Reviews

After their fervent fight against incentivized reviews, Amazon is now offering

something called Amazon Expert Reviews just under the first row of Sponsored Products ads.

It seems more and more like Amazon mostly didn’t like not having control of the reviews that were being posted, even if they were legit. More and more, Amazon is finding ways to find ways to get vendors/merchants to participate (and pay) more in to the Amazon ecosystem. To be competitive on Amazon, you need to use their tools (fba, reviews, ppc) and pay the necessary “taxes.”

More in a post named Spotted on Amazon: Verified Expert Reviews at Seller Labs

Andrew @ EcomLoop
Are you looking to start or grow a standalone ecommerce shop? I help independent businesses achieve success on the Shopify and WooCommerce platforms. As the owner of multiple ecommerce businesses, I've had the opportunity to get experience with nearly every aspect of the ecommerce industry. I started EcomLoop to help other quality independent businesses using my knowledge and experience. To stay on top of new ecommerce developments, I publish The EcomLoop Weekly Loop, a blog and email newsletter with original thoughts and curated links to help independent businesses improve their businesses.